When you decide to use more social media for marketing and other business purposes, you will more than likely choose Twitter. As one of the biggest and most popular social media networks, still to this day, it can help you get more leads, sales, and increase your business potential. As you begin using Twitter, you will need to use #hashtags. These are essential for others to find your posts and updates. Here are some different ways to use hashtags in Twitter.
While you might have some funny and witty hashtags to use in your post, only your followers are going to see them. That is a good place to start, but if you want to gain more attention on Twitter and reach out to people that don’t follow you yet, you need to use hashtags others will be following. The best way to do that is by using trending hashtags. When you log onto Twitter, you will see the top trending tags on the left-hand side of the screen. Try to incorporate these naturally in your posts whenever possible. But only use ones that are relevant to your business, services, or content.
Create Your Own Custom Hashtags
Another great method for using hashtags on Twitter is by creating your own custom hashtags. These can help people get to know you as a business and hopefully use them for their updates. For example, if you have a blog dedicated to home design, you can create a hashtag with your business name and the words “design” or “decor” in them, then announce to others on Twitter to mention you when talking about decor. This makes the hashtag more popular and lets you search through the mentions more easily.
Search Other Hashtags
Another great way to use hashtags on Twitter is by searching other hashtags. If you are looking to see what people are talking about in your industry, you can use Twitter’s search function to find all mentions of that hashtag. It can be a great way to find relevant trending hashtags, what people are asking questions about or looking for, or help you decide what tags to use on your next updates. Remember the search function is there not only to get information, but so you know how to write your next posts.
Live Tweet With Popular Hashtags
If you are simply looking of more mentions or followers on Twitter, try to get more involved in live tweeting. This is something many people do when a certain show or event is going on. If there is a brand new television show on, you can live tweet it using the hashtag of the show. Even if it isn’t relevant to your business, people that like what you have to say about it might follow you, then look at your other updates as well.
Disclosure of Material Connection: Some of the links in the post above are “affiliate links.” This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”
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